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Airbnb rentals are running short as San Francisco braces for Salesforce's 170,000 user conference (CRM)

Published by Business Insider on Wed, 18 Oct 2017


If you're planning to head to San Francisco next month for Salesforce's annual user conference, you could have a tough time finding a place to stay if you haven't booked a room already.Even though Dreamforce doesn't start for another 19 days, accommodations listed on Airbnb are already close to being sold out during the conference. Around 3,000 accommodations in the city are booked for the entirety of the event, which lasts from November 6 through 9. And only 15% of listings in the city are still available for those dates.As of this week,6,000guestsare booked to arrive at their San FranciscoAirbnb accommodations on the firstnight of Dreamforce.The typicalnightly rentalprice for the dates while it's in session is $260.The impending shortfall in accommodations is little surprise, given that Dreamforce is already sold out and is expected to host 170,000 attendees.Those numbers may seem small compared to, say, the 3.5 million people who line up to watch the Macy's Thanksgiving Day Parade in New York City. But they're quite large in a city as compact as San Francisco. Indeed, the expected number ofDreamforce attendees is equivalent to nearly 20% of San Francisco's populationof 874,000 people.Big events likeDreamforce tends attract newrentersand hosts toAirbnb, which makes its money ontransaction fees. The platform brands itself as a way for locals to make extra money by renting out a spare bedroom or a full-apartment when they're out of town.Of course, San Francisco also has a traditional hotel industry that also sees bookings go up when tech conferences are in town. At one such hotel,Hotel Zelos, only a few of its202 rooms remain available duringDreamforce. Most of the reservations were made around June, whenSalesforce opened upregistration for the conference,Sietse Nabben, the hotel's general manager, said.SEE ALSO:Salesforce aims to help immigrant students with donations to San Francisco, Oakland schoolsJoin the conversation about this storyNOW WATCH: 6 airline industry secrets that will help you fly like a pro
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