THE Treasures Money Cannot Buy a book written by Chibuzor J. C. Patrick uniquely goes beyond age and gender borders, touching on individuals, religion, government and economy.Presented in very simple language, it is rich with concise expressions, vivid depiction of life experiences applicable to contemporary circumstances, commendably combining clip art and picture illustrations.The book opened by revealing the esteemed relevance of the Public Relations profession in individual life, corporate, national, and global environments; cruising through some theoretic expressions that graduated into focusing on the need for the youth to be skilled in preparation for success opportunities along the way, always seeing themselves as the better person they can become.In chapter two, the author remarked that talent is never enough, identifying intelligence, imagination and knowledge also as essential resources, stating that the toughest thing about success is that one have to keep succeeding.The general philosophy of the book hinges on the major challenge of man, being the inability to unlock the deep potentials that come with the daily challenges he faces. Instead of identifying the opportunities offered they are perceived as road blocks and often crystallise into the imagined ' 'Road blocks'In page 19 readers are charged to take 100 percent responsibility for their lives. Excuses will prevent people from making efforts. In page 26 Mrs. Patrick opened a vista for the embrace of courage through knowledge to exercise the right perspective as life unfolds with all its encounters. She emphasised 'block past bad pictures; face the future, and I add with greater confidence, knowing that the task ahead is never as great as the power behind and within you. Unless you believe that you can and will achieve anything you want you will continue to be fearful, avoid challenges, feel inadequate, doubt yourself, worry and feel that you cannot or never will be able to achieve what you want' and it's only because you are conditioned to seeing and believing the worst.' In a progression to climax, pages 27-28: enumerate the T's of progress, being Talent, Time Treasure, Task, Tenacity and Trust. The Author wrote: 'The greatest treasure is attitude, guide it jealously, it determines your altitude in life. Battles are guns set after your destiny, but your attitude is the bullet that they use in succeeding, be of good behaviour inside and outside.'The writer did not leave self empowerment, which entails knowing who one is and what one want out of life, 'you must be courageous and avoid living on another person's standard because impressions are like shadows; they disappear when a strong light is shown on them.'Mr. Patrick counseled on the essential P's; explore your potentials, leverage on people, pay the price for the prize, pursue personal development, above, proceed. Don't wait all day at the bus stop. As a climax on taking action towards accomplishments, she stated that it is not enough to have one million good intentions, when all one need is take a step of action towards their desired destination because everything remains in a state of rest until a force is applied.In page 31, she warned that destiny is a product of choices. While in page 37 she declares ideas rule the world. Between pages 38 and 39 the power of little action is emphasised with an admonition that little candle light dispels great darkness. In page 41, she indicated the need to break big and complicated endeavors into small manageable chunks because big pictures are scary and small steps take less will power which increases your odds of success. She states that each victory makes the next step easier to take.In page 42, Mrs. Patrick wrote about greatness: 'For the wise, greatness is not in where we stand but in what direction we are moving, in this generation of paradox, we buy more but enjoy less, have more experts yet more problems, and have more medicines but less wellness.'In page 43, the author made a crucial appeal 'don't forget that experience is not what happens to one but what you do with what happens to you'.In page 46 the author enumerates the four great looks: Look back and thank God, look forward and trust God, look around and serve God, look within and find God.In page 48, the CEO of Meljenstin Public Relation firm writes on competition, she declared that no one succeeds in the game of comparison, that it leaves one wanting, incomplete and inadequate. 'You are unique and distinct, we are all on planet earth for a different purpose, and if you try to turn your life into a competition, weariness that comes from comparison will cause you to lose perspective.'In page 49, the author wrote: Count your blessing. 'There is always something to smile about. Impression without expression leads to depression. The grateful life is a great life.Page 50 plays host to the two success sustaining elements: Character and cleanliness.Concluding in page 52, the author wrote: The greatest test of courage on earth is to defeat or bear defeat without losing heart. Each page offers powerful lessons as the entire work. Is the book perfect' The perfect book is yet to be written by any, therefore in the book, few suggestions for future improvements should be noted.Chapters should have been numbered, authors quotations should be acknowledged by footnote or reference. Blank pages should be added at the end for reader's notes. Content should have been justified/aligned, single line spacing recommended (see page 23).There should have been page set up sides' gutters arise and fly.The Treasures Money Cannot Buy is a great book that offers one fantastic positive life changing insights. A delight-some book any moment, any hour, any day, any week, any month, any year, any decade, any century any generation!I recommend this success stimulating book to all those who passionately seek to fulfill destiny on a good note.Barrister Jide Ologun, is the chairman, Nigerian Institute of Public Relations, Lagos State Chapter
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