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The 18 best 'Shark Tank' pitches ever

Published by Business Insider on Fri, 18 Sep 2015

Since "Shark Tank" debutedin 2009, we've seen hundreds ofentrepreneurs pitch their businesses to a panel ofcelebrity investors.While each Shark may havetheir own method for evaluating whether acompany is worth aninvestment, they all agree on the fundamentals of a great pitch.In the best pitches, entrepreneurs sell themselves as much as the product and are prepared to answer any question. The pitches are concise and exciting, and makeinvestors afraid they'll miss out on a major money-making opportunity if they don't make a deal.A great pitch is far from a guarantee of success, but it's one of the first hurdles to becoming the next hit company out of "Shark Tank." In anticipation of the seventh season's premiere on Sept. 25, we've rounded up the best pitches in the show's history.SEE ALSO:'Shark Tank' investor Barbara Corcoran reveals the productivity trick every entrepreneur should useBeatbox Beverages, Season 6Beatbox Beverages cofounders Brad Schultz, Aimy Steadman, and Justin Fenchel entered the tank looking for $250,000 for 10% of their neon-colored, boxed fruit wine company.After working through the details of how the three built their business, Mark Cuban decided the drink had the potential for viral growth among younger drinkers beyond the company's native Texas and offered $600,000 for a third of the company. Fenchel was grateful for the offer but said they hadn't prepared to give up so much of their company. Cuban asked for a counter. Without skipping a beat, Fenchel askedfor $1million in exchange for a third of the company. They shook hands on the deal.One of the most common reasons why entrepreneurs miss out on a deal on the show is when they become indecisive or anxious. The Beatbox Beverages team trusted each other and had prepared well enough that nothing caught them off guard, and they ended up with an investment that's uncharacteristically large for the show.EmazingLights, Season 6Extravagant pitches filled with performances and props can make for great television, but often are used to hide deficiencies in a company. In the case of EmazingLights, however, a giant cartoon headpiece and a light show was used to demonstrate the company's unusual product, gloves with LED lights in the fingertips that have become increasingly popular at raves.Founder and CEO Brian Lim's pitch showed the importance of self-promotion when wooing investors. He was able to convince them that the $7 million in annual revenue he'd achieved for his four-year-old company was due to his focus, passion, and long-term vision to crush the competition."You are probably one of the, if not the best entrepreneur we've had here," Robert Herjavec told him.Lim made a deal with Cuban and Daymond John, with Cuban giving $650,000 for 5% and John taking licensing rights and a 20% commission.Bantam Bagels, Season 6Husband-and-wife team Nick and Elyse Oleksak left high-paying Wall Street jobs to pursue the excitement of building their own business. They launched stuffed bagel company Bantam Bagels in 2013 and entered the tank looking to turn a New York City outlet into a national business.Their pitch was noteworthy for having clearly outlined how the company's been successful thus far, what its deficiencies are, and how an investor's guidance and capital can overcome the weaknesses and turn it into a big success. They created the necessary "fear of missing out."Lori Greiner, who built her career as the "Queen of QVC," saw the perfect opening for another home shopping hit. She got25% of the company in exchange for a $275,000 investment.See the rest of the story at Business Insider NOW WATCH: 5 interview questions that are designed to trick you
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