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Pepsi, Virgin Atlantic, others join Soccerex Lagos Seminar

Published by Tribune on Tue, 11 Sep 2012


SOCCE-REX is delighted to announce a new line up of multinational companies who have signed up as event supporters for the Soccerex Seminar Lagos, 27-28 September 2012. The Seminar Lagos is the first international football business event in Nigeria and will provide Pepsi, Virgin Atlantic, Standard Chartered, Fourteen and Spier Wine with a unique and unrivalled opportunity to develop their brands in West Africa through football.Virgin Atlantic is one of the most recognisable brands in the world and carried over 5.2 million passengers during 2011. As the official airline supporter they will be providing preferential flights for all of the attendees at the Soccerex Seminar Lagos.Pepsi are the official soft drink supporters for the event and have a long and established connection with football, with some of the most famous players in the world as brand ambassadors such as Lionel Messi and David Beckham. They also have a strong connection with Nigerian football through the Pepsi Football Academy.Originally based in Lagos, the programme now has 14 centres across the country with over 3,000 students, with Chelsea Midfielder John Obi Mikel as a former student.
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