The Influencer Economy: How to Launch Your Idea, Share it With the World, and Thrive in the Digital Age' By Ryan Williams: Book Review

How does one start a successful online business in the new economy'Reinventing your career is a daunting task. Many people cannot afford to wait to be hired by the right company or find the perfect job. Ryan Williams' new book, "The Influencer Economy," teaches you how to determine your vision, build a platform and a community, launch your own startup, write your new resume, collaborate with other key influencers, create your own opportunities, and book your own gigs. Williams' three-step launch framework has instructions on how to reinvent your career by starting a side or passion project, growing it as an online business, and taking it to new heights based on the power of influence.How does one get noticed when there are over one billion other websites'Professor Adam Grant of my alma mater, wrote of "The Influencer Economy," "Millions have sought their big break online. Ryan Williams has hunted down the few who succeeded, and distilled their inspiring stories into lessons that we can all put to use. It's an engaging, actionable read for anyone looking to gain fans, followers, or customers in the digital age."Ryan told me, "The modern professional needs to take charge by 'laddering-up' their career to launch their own business idea, build their influencer network and thrive as an expert in their business field."So what is an influencer'Ryan defines an influencer as someone who can create a movement based on the support of a niche community. "The Influencer Economy" draws on his experience as a Media Relations Manager at Disney and Director of Marketing at Machinima.com and State.com. On his podcast, Stories From the Influencer Economy, Ryan interviews famous YouTubers, bestselling authors, and pioneering startup founders and investors.Personally, I found Ryan's podcast with Willie Geist to be very humorous. Willie recounts funny anecdotes about his time at Vanderbilt university, but what I found amazing was that even though he had a major publishing deal he ended up booking his own media marketing tour - just like you and me.I recommend "The Influencer Economy" for those looking for actionable advice on how to change careers. -- This feed and its contents are the property of The Huffington Post, and use is subject to our terms. It may be used for personal consumption, but may not be distributed on a website.
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