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9 all-too-relatable illustrations that boil personality down to everyday details

Published by Business Insider on Wed, 23 Nov 2016


It all started with laundry, says Joo Rocha."Apparently there's a right way to fold clothes, and at this particular point in time my wife was telling me how I was doing it all wrong," wrote the Portuguese art designerin an email to Business Insider. "Now, my way was not as pristine as hers, but it had the added bonus of being much more efficient and fast, which is kinda the point when you're folding clothes. I didn't immediately have the idea to make a series out of it, but the spark came from there."In the spring of 2015, that spark turned into the Tumblr 2 Kinds of People, where Rocha illustrates this-way-or-that-way personality quirks many of us share. Soon, he'll turn it into a book, whichwill be available through Workman Publishing in the US and Canada.Below, see some of his illustrations, along with his thoughts on the differences that bring us together.SEE ALSO:15 hard truths about adulthood, from a 29-year-old illustrator who tells it like it is"2 Kinds of People is not about the things we do differently," says Rocha, "but what points we can find in common with other people.""It's not our nationalities, or religion, gender, or sexual preference. It's not how we look or how we vote. It's these things that in the end don't really matter.""A Muslim man from Dubai can prefer to slice his sandwich just like a Jewish old lady from New York, and they would have nothing else in common except for this."See the rest of the story at Business Insider
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