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Apple's new 'Shot on iPhone' billboard ads were all shot during the same night

Published by Techcrunch on Mon, 30 Jan 2017


Apple is introducing a new billboard campaign today. The various Shot on iPhone ads have been quite effective. Somehow, seeing a giant photo on a billboard and thinking that it was shot with the phone you could have in your pocket works quite well. Of course, Apple works with professional photographers who know what theyre doingmy photos look nowhere as good. With Read More
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