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HomeToGo says the rate at which Google search users clicked HomeToGo's listing fell by as much as 75% this summer when Google's vacation rental box was present (Sam Schechner/Wall Street Journal)

Published by Techmeme on Thu, 15 Oct 2020


Sam Schechner / Wall Street Journal:HomeToGo says the rate at which Google search users clicked HomeToGo's listing fell by as much as 75% this summer when Google's vacation rental box was presentTravel sites such as Berlin-based HomeToGo say that the way Google displays search results pushes down links to their sites, leading to fewer clicks
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