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Hennessey artistry ends in style

Published by Nigerian Compass on Sat, 12 Nov 2011


It was yet another gathering of fabulous faces, and the crme- de- la- crme in Nigeria's entertainment industry as Hennessy's innovative musical platform- Hennessy Artistry ended with class at Rehab last night club in Lagos.Fans mingled with the stars from 11pm to 4am rocking to sounds from Nigerian DJs - Caise, Rex, Xclusive and Neptune.The red carpet and dance floor attracted notable faces like Big Brother All Stars winner Uti, Sheyman, BB Amplified winner Karen, Denrele, pop icon 2face, Eniola Badmus, Deji Awokoya, and Sam Onyemelukwe. Others include Beat FM OAPs Gbemi Olateru Olagbegi, Fade Ogunro and Jimmy Akinsola (who hosted the show alongside 4star).And fans were treated to performances from Goldie, Godwon, SDC, David O, Jesse Jagz and Naeto C. Other star performers include MI, Eldee and Banky W.They all took turns taking guest through their repertoire of hits, after which the headliners finished the show with the Hennessy Artistry theme song 'Toast to the good life'Aside delivering electrifying performances, everyone who mounted the stage took it upon themselves to spread the 'Good Life message'. In Goldie's words, 'When we celebrate, we dey pop Hennessy'.Michael Babalola winner of the Facebook competition agrees with Goldie 'There's no better way to celebrate, Hennessy is the brand we all want to relate with which is one of the reasons I entered for the competition in the first place'He joins the likes of Kennedy Iheanacho and Bodunrin OluwaFemi who were treated like VIP guests in Lagos Mainland and Abuja.Since inception in 2006, Hennessy Artistry has been at the forefront of mixing and blending hip and inspirational music from around the world. Artistes that have been involved with the music platform include Kanye West, Pharell Williams, Ne-Yo, Leona Lewis, LL Cool J and Fabulous.Currently in its fifth edition, Hennessy Artistry is Nigeria's most innovative musical platform. The series was first unveiled in Nigeria in 2007. Through the years, it has evolved from a cocktail-mixing contest between renowned bartenders to a battle of DJs and now a platform for experimental collaborations among multi-talented artistes.The initiative which has been the talk of town for several weeks now has gradually found its spot on the Entertainment calendar as one of the projected events of 2011. And the team at Hennessy Cognac has worked hard to see to it that no stones have been left unturned since they announced plans for this year's Hennessy Artistry project.First, Nigeria's foremost and biggest innovative musical platform ' Hennessy Artistry selected top Nigerian artistes- Banky W, Tiwa Savage and eLDee to produce this year's theme song. Titled 'Toast to the Good life'. Produced by Jesse Jags with help from Banky W and Master Kraft, the track became viral within minutes of release on Thursday September 1, 2011.On September 5, 2011 Eldee, Jesse Jagz and Banky W embarked on a scheduled trip to Cognac, France where they were treated to the 'The Hennessy Heritage experience' alongside Chocolate City's MI who has worked closely with Hennessy in the past.
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