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The Stories Slide Deck: How Stories stack up across social platforms (FB, SNAP)

Published by Business Insider on Mon, 22 Feb 2021

<bi-shortcode id="summary-shortcode" data-type="summary-shortcode" class="mceNonEditable" contenteditable="false">Summary List Placement</bi-shortcode><p>In the last few years, theres been a major shift as to how consumers interact with social media.</p><p>Rather than posting content that lives on the platform in perpetuity, users are now posting and viewing more Stories, video or images that live for only 24 hours.<img style="float:right;" src="https://static2.businessinsider.com/image/5bb2498898a180020253acbd-1/stories.gif" border="0" alt="The Stories Slide Deck" style="width: 430px;" data-mce-source="Business Insider Intelligence"></p><p>Many platforms have introduced some form of Stories formatwhether it be Facebook, Instagram, Snapchat or WhatsApp. Snapchat was the company to introduce it to the world, but Instagram has surpassed it in terms of volume and perhaps usability.</p><p>Business Insider Intelligence has compiled a slide deck that looks into how Stories work on Instagram and Snapchat, and how brands and publishers should be using the Stories feature to reach their audiences.</p><p>This exclusive deck can be yours for FREE today. As an added bonus, you will gain immediate access to our exclusive BI Intelligence Daily newsletter.</p><h2>To get your copy of the FREE slide deck, simply <a href="https://www.businessinsider.com/intelligence/stories-slide-deck'IR=T&amp;utm_source=businessinsider&amp;utm_medium=content_marketing&amp;utm_term=content_marketing_leadgen_text_link_stories-slide-deck-2018-10&amp;utm_content=leadgen_content_marketing_text_link&amp;utm_campaign=content_marketing_leadgen_link&amp;vertical=digitalmedia">click here</a>.</h2><p><a href="https://www.businessinsider.com/intelligence/stories-slide-deck'IR=T&itm_source=businessinsider&utm_medium=content_marketing&itm_term=content_marketing_leadgen_text_link_stories-slide-deck-2019-10&itm_content=leadgen_content_marketing_text_link&itm_campaign=content_marketing_leadgen_link#comments">Join the conversation about this story &#187;</a></p>
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