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Instagram is beefing up its search to compete with TikTok

Published by Techcrunch on Wed, 09 Apr 2025


Instagram head Adam Mosseri says the company is looking to improve the apps search functionality, admitting this is an area where Instagram could do more to compete. The remarks, made on a recent episode of the Build Your Tribe podcast, come at a time when younger Gen Z users often turn to social apps like []
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