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Breaking Down Myths About Marketing To Older Consumers

Published by Forbes on Tue, 04 May 2021


The article features and interview with Jeff Weiss, CEO of Age of Majority, a market research and consulting firm specializing in consumers 55 and older. It focuses on myths about older consumers and spotlights "Active Agers" a group that should be highly attractive to marketers.
Click here to read full news..

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