<p><img src="https://static3.businessinsider.com/image/5ebf0f0b191824208c0a3c84-2400/div9942.jpeg" border="0" alt="Marina Mogilko" data-mce-source="Marina Mogilko" data-mce-caption="Marina Mogilko has three channels on YouTube."></p><p></p><bi-shortcode id="summary-shortcode" data-type="summary-shortcode" class="mceNonEditable" contenteditable="false">Summary List Placement</bi-shortcode><p><em>This is the latest installment of <a href="https://www.businessinsider.com/category/youtube-money" data-analytics-module="body_link" data-analytics-post-depth="20">Business Insider's YouTube money logs</a>, where creators break down how much they earn.</em></p><p>How much money a YouTube creator makes for a viral video with 1 million views can vary wildlybut it's usually quite a payday.</p><p>The rate the influencer gets from Google's AdSense program depends on a number of factors, from the place in the video where viewers normally drop off to the type of advertisers the video attracts. Many creators have <a href="https://www.businessinsider.com/how-to-make-money-on-youtube-video-ads-creator-guide-2019-9" data-analytics-module="body_link" data-analytics-post-depth="20">ad-placement strategies</a> for earning the most money possible.</p><p>Some videos that contain swearing or copyrighted music can be flagged by YouTube and demonetized, earning hardly any money for the creator (or none at all). One of YouTube's biggest stars, <a href="https://www.youtube.com/channel/UCmh5gdwCx6lN7gEC20leNVA/videos" data-analytics-module="body_link" data-analytics-post-depth="20">David Dobrik</a>, <a href="https://www.youtube.com/watch'v=c2Wdx0XZHI4&feature=youtu.be" data-analytics-module="body_link" data-analytics-post-depth="20">said in an interview last year</a> that he earned only around $2,000 a month from AdSense, despite weekly videos gaining an average of 10 million views. He makes most of his money on custom merch, he said.</p><p>But despite Dobrik's situation, many creators who see videos climb into the millions of views get a big check from YouTube.</p><p>Business Insider spoke with six YouTube influencers with vastly different channels about how much they earned from videos with 1 million (or more) views.</p><p>Here's what they said: </p><h3>SemideCocoabout $3,400 (1.1 million views)</h3><img src="https://static5.businessinsider.com/image/5fd7802fe00bce00188bb1f3-400-300/semidecoco--about-3400-11-million-views.jpg" alt="" /><p><p>Semide is an ASMR creator with over <a href="https://www.youtube.com/c/SemiDeCoco">150,000 YouTube subscribers</a>. She goes by SemideCoco online and does not use her last name for privacy reasons. </p><p>Semide has two videos with over 1 million views on YouTube and a few others just below that mark. Typically, these videos will earn between $2,500 to $4,000 in ad revenue, Semide told Business Insider in December.</p><p>One of Semide's most popular <a href="https://www.youtube.com/watch'v=aCRw8QOc9xU">videos</a> had about 1.1 million views and had earned about $3,470, according to a screenshot of her dashboard viewed by Business Insider in December. </p><p>ASMR creators usually place ads only at the beginning of videos.</p><p>"Never in the middle and never at the end, which reduces the revenue potential," Semide said. No one wants to be interrupted by a loud ad in the middle of their sleep-inducing trance.</p><p>But while there are fewer spots where ASMR creators can place ads, there are also unique perks for their revenue potential, such as long watch times and repeat viewers. </p><p>"The great thing is with ASMR, if people really like a video, they're going to keep wanting to come back to it," she said. </p><p><strong>Read the full post (from December 2020):</strong> <a href="https://www.businessinsider.com/how-asmr-youtube-creator-grows-channel-earns-money-semidecoco-2020-12">YouTube ASMR videos have surged this year as people look to relieve anxiety and fall asleep. Here's how one creator grew to 150,000 subscribers and how much she earns.</a></p></p><br/><br/><h3>Jade Darmawangsaabout $3,600 (1.2 million views)</h3><img src="https://static2.businessinsider.com/image/5e53d809fee23d633f674612-400-300/jade-darmawangsa--about-3600-12-million-views.jpg" alt="" /><p><p>Jade Darmawangsa is a YouTube creator and entrepreneur with about 381,000 subscribers. </p><p>Her video titled "<a href="https://www.youtube.com/watch'v=uUaKdEryVEQ">How to grow on Instagram</a>" had earned about $3,600, from 1.2 million views, when Business Insider viewed a screenshot of her dashboard in May. </p><p>Darmawangsa launched her YouTube channel in 2015. In 2018, YouTube featured her for 24 hours on its worldwide trending page as a "Creator on The Rise," which helped raise her profile. </p><p>Today, she helps other social-media influencers and young creators build channels and businesses online. </p><p>Her average CPM rate — <a href="https://www.businessinsider.com/how-much-money-youtube-pays-creators-one-thousand-views-cpm-2020-3">or how much money her videos earn per thousand ad views</a> — was between $8 and $15, she said in March. </p><p>"The reason for the higher CPM is due to my audience demographic and niche," she said. "My content is largely business related, therefore it attracts advertisers with larger budget." </p></p><br/><br/><h3>Austen Alexanderabout $6,000 (1 million views)</h3><img src="https://static2.businessinsider.com/image/5ddee3abfd9db243a8256456-400-300/austen-alexander--about-6000-1-million-views.jpg" alt="" /><p><p>Austen Alexander is a YouTube influencer with 525,000 subscribers and an active-duty sailor for the US Navy.</p><p>He told Business Insider in November 2019 that a video with roughly 1 million views earned him about $6,000 in Google AdSense revenue.</p><p>Alexander started his channel in 2016, and he posts videos like "A Day in the Life of an Enlisted US Sailor," and "Ms. Bikini Olympia Attempts the US Navy Physical Test."</p><p>Alexander increases his videos' watch time (how long a viewer watches a video for) by building up the anticipation at the start of a video, he said.</p><p>He enables every ad option on his videos, which include banner, preroll, and midroll ads. He also adds an "ad break" in the middle of a video, which he said has helped his earnings.</p><p><strong>Read the full post (from November 2019): </strong><a href="https://www.businessinsider.com/how-much-money-youtube-pays-creators-one-million-views-2019-10" data-analytics-module="body_link" data-analytics-post-depth="80">A YouTube star and active-duty US Navy sailor shares how much money a video with 1 million views makes him</a></p></p><br/><br/><h3>Marina Mogilkoabout $10,000 (1.5 million views)</h3><img src="https://static1.businessinsider.com/image/5e74c5e8c4854018151af002-400-300/marina-mogilko--about-10000-15-million-views.jpg" alt="" /><p><p>Marina Mogilko has three YouTube channels: a language channel, a lifestyle channel, and a business channel.</p><p>She said her business channel was more appealing to advertisers than her other two channels because of the type of content, and made more per view in Google AdSense revenue.</p><p>She told Business Insider in August 2019 that <a href="https://www.youtube.com/watch'v=Y5fQeZAai6Q" data-analytics-module="body_link" data-analytics-post-depth="40">her video titled</a> "10 HIGH PAYING JOBS YOU CAN LEARN AND DO FROM HOME," on Linguamarina, with 1.5 million views (at the time), had made about $10,000 in AdSense revenue.</p><p>Mogilko's videos made an average of $10.73 per every 1,000 ad views (her CPM) on Silicon Valley Girl, her business channel, she told Business Insider in August 2019. Her language channel, Linguamarina, made an average of $4 per 1,000 views. Her third channel, the lifestyle one, makes even less than that, at $2.71 per 1,000 views.</p><p><strong>Read the full post here (from August 2019): </strong><a href="https://www.businessinsider.com/how-much-youtube-pays-creators-influencers-content-demographic-cpm-2019-8" data-analytics-module="body_link" data-analytics-post-depth="40">A YouTube creator breaks down the ad revenue rates for each of her 3 channels, and why one is a lot higher</a></p></p><br/><br/><h3>Shelby Churchbetween $2,000 and $30,000</h3><img src="https://static2.businessinsider.com/image/5e1e1309b2e66a1c812de904-400-300/shelby-church--between-2000-and-30000.jpg" alt="" /><p><p>For Shelby Church, a YouTuber who has <a href="https://www.youtube.com/user/teenmakeuptips/about" data-analytics-module="body_link" data-analytics-post-depth="100">1.6 million subscribers</a>, videos with about 1 million views had earned her between $2,000 and $30,000 depending on the video subject, she told Business Insider in January. </p><p>Her video about Amazon FBA (Fulfillment By Amazon) had an unusually high CPM rate, she told Business Insider in January. The video had earned her about $30,000 in AdSense revenue from 1.8 million views (at the time).</p><p>Church has dozens of videos with over 1 million views. But she typically earns most of her revenue from sponsored posts, rather than from AdSense on YouTube, she said. Church mainly films tech-review videos, with topics like which iPhone is worth the cost, or the features of her Tesla Model 3.</p><p><strong>Read the full post (from January 2020): </strong><a href="https://www.businessinsider.com/how-much-money-youtube-creator-makes-year-1-million-subscribers-2020-1" data-analytics-module="body_link" data-analytics-post-depth="60">How much money YouTube paid a creator with 1.4 million subscribers during 2019</a></p></p><br/><br/><h3>Kevin David$40,000 (1.1 million views)</h3><img src="https://static2.businessinsider.com/image/5d41db4d454a3909e20feb17-400-300/kevin-david--40000-11-million-views.jpg" alt="" /><p><p>Kevin David is a YouTube creator and entrepreneur with 1.2 million subscribers. </p><p>His "Shopify Tutorial for Beginners" <a href="https://www.youtube.com/watch'v=azj-8HimpHI" data-analytics-module="body_link" data-analytics-post-depth="60">video</a>, which required minimal production because he filmed it using the screen-recording feature on his laptop, had made over $40,000 from 1.1 million views, he told Business Insider in August 2019. </p><p>David gets the ideas for his content by looking at the Google Ads Keyword Planner to see how often people are searching particular phrases and looking at other combinations of video topics and thumbnails that have been successful in view count, he said. </p><p>He said he made his Shopify tutorial video while staying in a cheap hostel in Australia with no camera or equipment. But his videos make such a high rate from AdSense because he focuses on business topics, which are often more appealing to advertisers.</p><p><strong>Read the full post (from August 2019):</strong> <a href="https://www.businessinsider.com/how-entrepreneur-made-50000-ad-revenue-from-one-youtube-video-2019-8" data-analytics-module="body_link" data-analytics-post-depth="60">A YouTube creator explains how he made nearly $50,000 in ad revenue from one video, without millions of subscribers</a></p></p><br/><br/>
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