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Sterling Bank Launches the Sterling-Arsenal Debit Cards

Published by Linda Ikeji on Tue, 05 Nov 2013

The highly publicized partnership between Sterling Bank and ArsenalFootball Club has been formally sealed with the launch of the co-branded debitcards for the use of millions of fans and card holders in Nigeria.As part of Sterling Bank's unique focus on satisfying the deepest needsand passions of its customers, these co-branded debit cards, (available in VISAand VERVE) are one of numerous benefits of the initial three-year partnershipbetween the bank and Arsenal Football Club. Continue...Commenting during the event which held at The Emirates Stadium, London,Yemi Adeola, the CEO of Sterling Bank Plc explained that 'the initiative underscoresthe Bank's strategic retail market focus while Ivan Gazidis, the CEO of ArsenalFootball Club highlighted the rich history of the Club and 'noted the deepsimilarities in history and values between both organizations; promising that'the Club will remain true to its founding ideals'. With the formal launch now off the ground, Sterling Bank customers;especially the Arsenal fans and holders of the Sterling-Arsenal co-brandeddebit cards can now begin to enjoyaccess to Club-related benefits and incentives to help them live their passions aswell as more value-added privilegessuchas official merchandise and tickets to see the team in action atEmirates Stadium, youth coaching clinic for coaches on the auspices of SterlingBank in Nigeria and lots more. Sterling Bank Plc is a leading commercial bank in Nigeria and one of thecountry's fastest growing banks. Originally incorporated in 1960 as NAL Bank(the country's first investment banking franchise), it acquired the operationsof the erstwhile Equitorial Trust Bank in November 2011 in pursuit of itsgrowth and expansion plans. The bank currently operates out of 165 branches,about 4,648 POS and 241 ATMs across the Nigeria.
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