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Those ringing bells at Trader Joe's are actually part of a secret Morse code for employees

Published by Business Insider on Thu, 01 Jun 2017


The INSIDER Summary:Trader Joe's employees ring golden bells at thecash register.This isn't for fun, it's actually a part of a secret "Trader Joe's Morse code."One ring opens up another register, two means there's a question at checkout, and three rings requests a manger. Regular Trader Joe's shoppers know a lot of things, like how the store has an epic frozen food selection and that TJ's Speculoos Cookie Butter is a gift from above. However, there's one aspect about the cult-favorite grocery that even the most weathered TJ's customers maynot know: what the mysterious Trader Joe's bells mean.You know the ones, the large gold bells with the heavy woven rope. They're rung by Trader Joe's cashiers working the registers.You first hear them as you're digging through the produce aisle or fighting for the last sweet potato. The faint ringing becomes more apparent as you weave your way through the store to the front of the sprawling checkout line.You may heartwo rings, three rings, anothertwo rings, and then just one.What does it mean'! What do we not know'!The answer is actually pretty simple. It turns out the bells are a type of internal Morse code for Trader Joe's employees. Sincethe grocer has no PA system, it's the way the TJ's team communicates.According to the Trader Joe's website, the tiki-themed grocery store took the idea of using nautical bells to communicate from old maritime traders.One ring tells employees to open another register. Two rings means there is a question from either acashier, or customer, at checkout. Three bells signals a manager to come over.A former Trader Joe's employee on Quora says four rings means "all-hands-on-deck," and is used when the store is particularly crowded. "Anyone available on the sales floor that is not at a register needs to go and assist a [register]," the user explains.No word on if five bells means anything or not, so if you hear five rings you may want to hit the deck.Join the conversation about this storyNOW WATCH: 9 phrases on your rsum that make hiring managers cringe
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